Managing sites
Analytics
Every site includes traffic analytics — no third-party script to add, no cookie banner to wire up for it. You see how many people visit, where they come from, and how that changes over time, in the app on the site's overview.
What you can see
- Visitors and pageviews over time
- Traffic sources — direct, search, social, referrals, and campaigns
- Breakdowns such as country, device, and the pages people land on
Analytics counts real visitors — automated traffic and bots are filtered out — so the numbers reflect actual people.
Privacy
Analytics is privacy-respecting: it measures traffic in aggregate without the invasive tracking that typically requires consent banners. That keeps sites lighter and simpler while still giving owners the insight they need.
Search rank tracking
Alongside traffic, a site can track its position in Google for a set of target keywords, updated daily, with:
- Historical trends so you can see movement over time
- Local or geographic targeting for businesses that rank in a specific area
- Competitor comparison
Rank tracking is part of the Business plan; agency-owned sites include it. It turns search performance from guesswork into something you can show a client with real numbers.
For clients
Because analytics is built in and readable at a glance, it's a natural thing to surface to the client whose site it is — they can see their traffic without you standing up a separate analytics product.